Oops.
In a shining example of what not to do on Twitter, iconic design company Kenneth Cole used the chaos in Egypt to hawk their spring collection Thursday morning, potentially losing a few fans (and some respect).
“Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available,” the clothing company's tweet read, followed by a link to their latest designs.
Needless to say, the less-than-tasteful tweet provoked outrage from Twitter followers who have been following events in Egypt using the hashtag #Cairo.
Cole's advertisements are known for their dry humor and, often, their attention to social issues, but the tweet missed the mark on both those fronts.

Sarra Sounds Off, Season 3, Ep 3: Top football teams in action, fantasy update and plays of the week Gregg Sarra sounds off on the Northport and Half Hollow Hills East matchup, plus Tess Ferguson has an update on the high school fantasy football standings and Jared Vailuzzi has the plays of the week.

Sarra Sounds Off, Season 3, Ep 3: Top football teams in action, fantasy update and plays of the week Gregg Sarra sounds off on the Northport and Half Hollow Hills East matchup, plus Tess Ferguson has an update on the high school fantasy football standings and Jared Vailuzzi has the plays of the week.




