The Stop and Shop on Merrick Road on the border...

The Stop and Shop on Merrick Road on the border of Amityville shows an older style of the sign. The new design ran up against Amityville's ordinance limiting colors of commercial signs. Credit: Katie Currid

Supermarket giant Stop & Shop is re-branding its nearly 400 stores nationwide with new signs and a distinctively colored fruit bowl logo.

But its effort hit a speed bump in Amityville.

The new logo is purple, red, green and yellow -- and each color violates the village code.

Yankees swept out of playoffs... Billy Joel's motorcycles on display at auction... New details in death of 7-year-old girl Credit: Newsday

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Yankees swept out of playoffs... Billy Joel's motorcycles on display at auction... New details in death of 7-year-old girl Credit: Newsday

Home healthcare wage thefts... Maduro indicted on new charges... Lead in LI school water

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