The Poll: Would you use a Zipcar?
A Zipcar is displayed during a promotion of the short term car rental company in Times Square in New York City. Zipcar debuted on the Nasdaq Stock Market Thursday under the symbol ZIP and saw its stock surge 67 percent on its first day of trading. (April 14, 2011) Credit: Getty Images
Unlike other car rental services, Zipcar doesn't require customers to visit a store to pick up keys. Rather, members pay an annual fee, sign up to rent cars that happen to be parked nearby, and unlock them with their keycards. Also, Zipcar does not require customers to rent cars for an entire day.
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