Jeremy Lin's growing popularity
The NBA released this earlier about Jeremy Lin and his growing popularity:
ESPN is hosting a viewing party in Taiwan for the Knicks vs. Lakers tomorrow, 350 fans will attend
In one week, Jeremy Lin’s followers on Sina (Chinese equivalent of Twitter) went 190,000 fans on Feb. 2 to 250,000 fans on Feb. 9
Our Asian TV partners have added extra Knicks games to their broadcast schedule:
Sina (China) added:2/10 L.A. Lakers @ New York
Elta (Hinet and Chunghwa Telecom) (Taiwan) added:
2/14 New York @ Toronto
2/15 Sacramento @ New York
2/20 New Jersey @ New York
ESPN Star Sports Taiwan added:
2/17 New Orleans @ New York
2/22 Atlanta @ New York
ESPN Philippines added 2/17 New Orleans @ New York
Over the past seven days four of the top 10 videos on the NBA section on Sina.com are of Lin:
No. 1 Video: Lin highlights from his 25-7 night against the Nets: 1.27 million views
No. 4 Video: Lin highlights from his 28-8-8 night against Jazz: 870 thousand views
No. 6 Video: Overall game highlights from Knicks-Nets: 670 thousand views
No. 8 Video: Overall game highlights from Knicks-Jazz: 550 thousand views
