Women, seniors enjoy Olympics

Not surprising, but interesting: According to Nielsen, 56 percent of prime time viewers of the Olympics are women.

Also, ratings among people age 55 and over are 82 percent higher than the national average.

Also, ratings among teenagers are 57 percent lower than the national average.

Also, ratings among Hispanics and blacks each are 74 percent below the national average.

Also, ratings in HD-capable homes are 14 percent higher than the national average.