New York is set to be the first city to launch a campaign aimed at getting people to turn down their earbuds.

The initiative, headed by the Department of Health, will focus on a social media push directed at teens, and some experts say the program is long overdue.

"Wonderful -- absolutely spectacular," said Dr. Ray Hull, a professor of audiology and neuroscience at Wichita State University.

"About 75 percent of high school seniors already have some degree of hearing loss," he said.

Laurie Hanin, executive director at the Center for Hearing and Communication in lower Manhattan, said many people aren't even aware that the irreversible effects of hearing loss are preventable.

Some teens said the program would complement some of the efforts phone manufacturers are taking to prevent hearing loss.

"I just got a new phone -- a Samsung Galaxy S-2 -- and every time I turn my music up, an alert comes up on the screen," said Jaliah Fernandez, 16, of East Flatbush.

"It makes me turn down my music," she said. "I realized I really don't need it so loud."

On the latest episode of "Sarra Sounds Off," Newsday's Gregg Sarra talks about Massapequa and Miller Place wrestling teams winning state dual meet championships and Jonathan Ruban takes a look at the undefeated Northport girls basketball team. Credit: Newsday/Steve Pfost, Thomas A. Ferrara, John Paraskevas; Jim Staubitser

Sarra Sounds Off, Ep. 21 Massapequa, Miller Place wrestling champs Newsday's Gregg Sarra talks about Massapequa and Miller Place wrestling teams winning state dual meet championships and Jonathan Ruban takes a look at the undefeated Northport girls basketball team.

On the latest episode of "Sarra Sounds Off," Newsday's Gregg Sarra talks about Massapequa and Miller Place wrestling teams winning state dual meet championships and Jonathan Ruban takes a look at the undefeated Northport girls basketball team. Credit: Newsday/Steve Pfost, Thomas A. Ferrara, John Paraskevas; Jim Staubitser

Sarra Sounds Off, Ep. 21 Massapequa, Miller Place wrestling champs Newsday's Gregg Sarra talks about Massapequa and Miller Place wrestling teams winning state dual meet championships and Jonathan Ruban takes a look at the undefeated Northport girls basketball team.

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